Insights

This pipeline provides a single, consistent interface to retrieve statistics about Ads, Ad Sets, and Campaigns. You can read more about this end-point on the Zemanta API documentation page here

Configuring the Credentials

Select the account credentials which has access to relevant Zemanta data from the dropdown menu & Click Next

Credentials not listed in dropdown ?

Click on + Add New for adding new credentials

Data Pipelines Details

Data Pipeline

Select Insights from the dropdown

zemanta insights list
Account

Select one or more accounts from the drop-down

All accounts which your credentials have access to should be available here. If they are not, please check the credentials selected / configured by you. While you can add multiple accounts, the table size may become too large and so it is advisable to add one account per pipeline and use Union queries in the data warehouse to join the data for consumption

Setting Parameters

Parameter Description Values

Conversion

Required

Select one or more conversion types from the drop-down

{Site Visitors 1 day, Site Visitors 7 day, Site Visitors 30 days, Physical Book - Purchase 1 day, Physical Book - Purchase 7 days, Physical Book - Purchase 30 days, Dream Clients - Application Submitted 1 day, Dream Clients - Application Submitted 7 days, Dream Clients - Application Submitted 30 days}

Fields

Required

Select the fields you would like to fetch from the Zemanta platform. You can click on View Schema anytime to see the schema of the table being created.

Each of the selected metric will create one or more columns in the database table in the destination warehouse.

Include Conversions in report

Optional

Set to Yes to select View and Click attribution windows from the parameters.

{Yes, No}

Default Value: No

Attribution Type

Required Dependant Parameter

Select Click Attribution to get click data and View Attribution to get the view data in the report. Select All to get both.

{Select All, Remove All, Click Attribution, View Attribution}

Delivery Breakdown

Required

When a delivery breakdown field is specified, the report will be broken down by that field.

Media Source / Media Source Id, Publisher, Placement, Environment, Device, Operating System, Country, State / Region, DMA

Time Breakdown

Required

When a time breakdown field is specified, the report will be broken down by that field.

{Day, Week, Month}

Archived Campaigns

Optional

Set to true to include the data from the archived entities.

{True, False}

Default Value: False

Include Items with No Spends

Optional

Set to true to include the data of the entities (and/or delivery) with no spend.

{True, False}

Default Value: False

Show all accounts in local currency

Optional

Show all the money data in the currency of the parent account.

{True, False}

Default Value: False

Insert Mode

Required

This refers to the manner in which data will get updated in the data warehouse, with 'Upsert' selected, the data will be upserted (only new records or records with changes) and with 'Append' selected, all data fetched will be inserted. Recommended to use "Upsert" option unless there is a specific requirement.

{Upsert, Append}

Default Value: UPSERT

No of Days

Required

Number of days for which you wish to get the data in each run.

Integer value (Recommended value 30)

Filtering

Click on + Add New for setting up a new filter

Available filters are as under:-

Filter Description Values

Campaign Id

Optional

To filter the data based on a Campaign Id or a list of Campaign Ids. You can specify one value or a comma separated values.

Example: 1293738 or 1293738, 123321

Ad Group Id

Optional

To filter the data based on an Ad Group Id or a list of Ad Group Ids. You can specify one value or a comma separated values.

Example: 12321 or 12321, 12212

Content Ad Id

Optional

To filter the data based on a Content Ad Id or a list of Content Ad Ids. You can specify one value or a comma separated values.

Example: 12321 or 12321, 12212

Media Source Id

Optional

To filter the data based on a Media Source Id or a list of Media Source Ids. You can specify one value or a comma separated values.

Example: 12321 or 12321, 12212

zemanta insights config one
zemanta insights config two

Datapipeline Scheduling

Scheduling specifies the frequency with which data will get updated in the data warehouse. You can choose between Manual Run, Normal Scheduling or Advance Scheduling.

Manual Run

If scheduling is not required, you can use the toggle to run the pipeline manually.

Normal Scheduling

Use the dropdown to select an interval-based hourly, monthly, weekly, or daily frequency.

Advance Scheduling

Set schedules fine-grained at the level of Months, Days, Hours, and Minutes.

Detailed explanation on scheduling of pipelines can be found here

Dataset & Name

Dataset Name

Key in the Dataset Name(also serves as the table name in your data warehouse).Keep in mind, that the name should be unique across the account and the data source. Special characters (except underscore _) and blank spaces are not allowed. It is best to follow a consistent naming scheme for future search to locate the tables.

Dataset Description

Enter a short description (optional) describing the dataset being fetched by this particular pipeline.

Notifications

Choose the events for which you’d like to be notified: whether "ERROR ONLY" or "ERROR AND SUCCESS".

Once you have finished click on Finish to save it. Read more about naming and saving your pipelines including the option to save them as templates here

Still have Questions?

We’ll be happy to help you with any questions you might have! Send us an email at info@datachannel.co.

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