Ad Group Performance Report

The Ad Group Performance Report pipeline can be used to request and retrieve details about the performance of ad groups in a Google Search Ads 360 account. Read more about this here

Configuring the Credentials

Select the account credentials which has access to relevant Google Search Ads 360 data from the dropdown menu & Click Next

Credentials not listed in dropdown ?

Click on + Add New for adding new credentials

Data Pipelines Details

Data Pipeline

Select Ad Group Performance Report from the dropdown

google search ads 360 ad group performance report list
Manager Customer ID

Select the Manager Customer ID from the drop-down.

Account ID

Select the Account ID from the drop-down.

Attributes

Select the attributes you would like to fetch from the Google Search Ads 360 platform.

Metrics

Select the metrics you would like to fetch from the Google Search Ads 360 platform.

Segments

Select the segments you would like to fetch from the Google Search Ads 360 platform.

Each of the selected attribute / metric/ segment will create one or more columns in the database table in the destination warehouse. For a complete list of all the available attributes / metrics/ segments along with their explanation refer this link.

Setting Parameters

Parameter Description Values

Insert Mode

Optional

Specifies the manner in which data will get updated in the data warehouse : UPSERT will insert only new records or records with changes, APPEND will insert all fetched data at the end, REPLACE will drop the existing table and recreate a fresh one on each run.Recommended to use "Upsert" option unless there is a specific requirement.

Upsert, Append, Replace

Default Value: Replace

Upsert Key

Dependant

Required

(If Upsert is chosen as the Insert Mode Type)

Specify the upsert key(s) based on which data is to be upserted.

String value

No of Days

Required

Number of days for which you wish to get the data in each run.

Integer value

Include Zero Impressions

Optional

If you want rows in with impressions=0, select Yes.. Otherwise No. Note: Zero impressions are always excluded when segmenting a report, provided all metrics are zero

Yes, No

Predicates

Click on + Add for setting up a new filter

Available filters are as under:-

Filter Description Values

ad_group.status

Optional

Filter KPIs based on the status of the ad group.

Select All, Remove All, Unspecified, Unknown, Enabled, Paused, Removed
google search ads 360 ad group performance report config 1
google search ads 360 ad group performance report config 2

Datapipeline Scheduling

Scheduling specifies the frequency with which data will get updated in the data warehouse. You can choose between Manual Run, Normal Scheduling or Advance Scheduling.

Manual Run

If scheduling is not required, you can use the toggle to run the pipeline manually.

Normal Scheduling

Use the dropdown to select an interval-based hourly, monthly, weekly, or daily frequency.

Advance Scheduling

Set schedules fine-grained at the level of Months, Days, Hours, and Minutes.

Detailed explanation on scheduling of pipelines can be found here

Dataset & Name

Dataset Name

Key in the Dataset Name(also serves as the table name in your data warehouse).Keep in mind, that the name should be unique across the account and the data source. Special characters (except underscore _) and blank spaces are not allowed. It is best to follow a consistent naming scheme for future search to locate the tables.

Dataset Description

Enter a short description (optional) describing the dataset being fetched by this particular pipeline.

Notifications

Choose the events for which you’d like to be notified: whether "ERROR ONLY" or "ERROR AND SUCCESS".

Once you have finished click on Finish to save it. Read more about naming and saving your pipelines including the option to save them as templates here

Still have Questions?

We’ll be happy to help you with any questions you might have! Send us an email at info@datachannel.co.

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