Create Conversion Event

This sync enables moving web, app, and offline events data from a user specified datawarehouse to the Snapchat platform.

SETUP

Configuring the Credentials

Select the account credentials which has access to relevant Snapchat account from the given list & Click Next

Credentials not listed ?

Click on + for adding new credentials and fill the form that pops-up.

Data Sync Details

Data Sync

Select Create Conversion Event & click Next

snapchat reverse create conversion event list
Sync configuration

Enter the configuration for this sync in the screen that shows up. Detailed description for each parameter is given below.

snapchat reverse create conversion event config
Account

Select an account from the drop-down

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All accounts which your credentials have access to should be available here. If they are not, please check the credentials selected / configured by you.
How do you want to fetch data?

Select whether you want to fetch data from the Data Model or from Table/ View.

Data Model

In case you want to fetch data using Data Model, select the data model that you would like to use for this sync. Checkout how to configure a model here.

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Data Warehouse

In case you want to fetch data using Table/ View, select the data warehouse that you would like to use for this sync.

Table / View

Select the Table/ view in the data warehouse that you would like to use for this sync.

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Setting Parameters

Parameter Description Values

Event Type

Required

This indicates where the event took place. Choose from among web, app, and offline events.

WEB, APP, OFFLINE

Default Value: WEB

Snap App ID/Pixel ID

Required

This refers to the Unique Identifiers that link the server events back to your Snapchat ad account.Give the Pixel ID for web and offline events, and your Snapchat App ID for app events.

Pixel ID, Snap App ID

Map Sync Fields

Required

This refers to the manner in which data will get updated from the data warehouse to your Pipedrive Platform. Select a target field and a data model field, and click Add.

{Target Field, Data Model Field}

Fetch Mode

Required

This refers to the manner in which data will get updated : FULL will update the entire column(s) from the selected data, INCREMENTAL will update the fresh record(S) added since last fetch

FULL, INCREMENTAL

Default Value: FULL

Incremental Key

Dependent Required

This refers to the key using which the rows will be incrementally fetched for upload.

Select an Incremental key.

Event Name

Required

Event Name is the name of the user action being tracked.

PURCHASE, SAVE, START_CHECKOUT, ADD_CART, VIEW_CONTENT, ADD_BILLING, SIGN_UP, SEARCH, PAGE_VIEW, SUBSCRIBE, AD_CLICK, AD_VIEW, COMPLETE_TUTORIAL, LEVEL_COMPLETE, INVITE, LOGIN, SHARE, RESERVE, ACHIEVEMENT_UNLOCKED, ADD_TO_WISHLIST, SPENT_CREDITS, RATE, START_TRIAL, LIST_VIEW, APP_INSTALL, APP_OPEN, CUSTOM_EVENT_1, CUSTOM_EVENT_2, CUSTOM_EVENT_3, CUSTOM_EVENT_4, CUSTOM_EVENT_5

Default Value: PURCHASE

Is Data Hashed

Optional

Specify if the data is hashed or not.

Yes, No

Default Value: Yes
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Data Sync Scheduling

Set the schedule for the sync to run. Detailed explanation on scheduling of syncs can be found here

Dataset & Name

Give your sync a name and some description (optional) and click on Finish to save it. Read more about naming and saving your syncs including the option to save them as templates here

Still have Questions?

We’ll be happy to help you with any questions you might have! Send us an email at info@datachannel.co.

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