Creative Reports

Creative Asset Level reporting is essential in understanding how an advertiser’s creative assets resonated with their target audience. This information can then be used to improve future creatives and refining audiences.

This Creative Reports pipeline can be used to request and retrieve performance metrics at the creative asset level as well as creative asset attributes like height, width, and more for an advertiser account. Read more about the Creatives Report pipeline here

Configuring the Credentials

Select the account credentials which has access to relevant TikTok data from the dropdown menu & Click Next

Credentials not listed in dropdown ?: Click on + Add New for adding new credentials

Data Pipelines Details

Data Pipeline: Select Creative Reports from the dropdown
Advertiser: Select one or more advertisers from the drop-down.

An advertiser account is the basic account on TikTok For Business platform. Before being able to create and manage ads with TikTok For Business, a user must either own an advertiser account or be granted permission by advertisers to manage their advertiser account and assets.

All advertisers which your credentials have access to should be available here. If they are not, please check the credentials selected / configured by you. While you can add multiple advertisers, the table size may become too large and so it is advisable to add one advertisers per pipeline and use Union queries in the data warehouse to join the data for consumption

Metrics: Select the metrics you would like to fetch from the TikTok Ads platform. You can click on View Schema anytime to see the schema of the table being created.

Each of the selected metric will create one or more columns in the database table in the destination warehouse.

Setting Parameters

Parameter Description Values

Parameter	Description	Values
Insert Mode	*Required* This refers to the manner in which data will get updated in the data warehouse, with 'Delete' selected, the data will be upserted (only new records or records with changes) and with 'Append' selected, all data fetched will be inserted. Selecting 'Replace' will ensure the table is dropped and recreated with fresh data on each run. Recommended to use "Upsert" option unless there is a specific requirement.	`Upsert`, `Append`, `Replace` *Default Value:* Upsert
Number of Days	*Required* Number of days for which you wish to get the data in each run. NOTE: A single request can query only up to 30 days of data from the TikTok API. Requests querying more than 30 days data will be broken down in chunks and displayed.	Integer value

Insert Mode

Required

This refers to the manner in which data will get updated in the data warehouse, with 'Delete' selected, the data will be upserted (only new records or records with changes) and with 'Append' selected, all data fetched will be inserted. Selecting 'Replace' will ensure the table is dropped and recreated with fresh data on each run. Recommended to use "Upsert" option unless there is a specific requirement.

Upsert, Append, Replace

Default Value: Upsert

Number of Days

Required

Number of days for which you wish to get the data in each run.

NOTE: A single request can query only up to 30 days of data from the TikTok API. Requests querying more than 30 days data will be broken down in chunks and displayed.

Integer value

Filtering

Set these conditions according to your requirements. If not set, all the data under the advertiser will be returned.

Click on + Add New for setting up a new filter.

Available filters are as under:-

Filter	Description	Values
Spend	*Optional* Spend is the estimated total amount of money you’ve spent on your campaign, ad group or ad during its schedule. Filter the result based on the amount spend by specifying a number here.	Integer Value

Filter

Description

Values

Spend

Optional

Spend is the estimated total amount of money you’ve spent on your campaign, ad group or ad during its schedule. Filter the result based on the amount spend by specifying a number here.

Integer Value

Datapipeline Scheduling

Scheduling specifies the frequency with which data will get updated in the data warehouse. You can choose between Manual Run, Normal Scheduling or Advance Scheduling.

Manual Run: If scheduling is not required, you can use the toggle to run the pipeline manually.
Normal Scheduling: Use the dropdown to select an interval-based hourly, monthly, weekly, or daily frequency.
Advance Scheduling: Set schedules fine-grained at the level of Months, Days, Hours, and Minutes.

Detailed explanation on scheduling of pipelines can be found here

Dataset & Name

Dataset Name: Key in the Dataset Name(also serves as the table name in your data warehouse).Keep in mind, that the name should be unique across the account and the data source. Special characters (except underscore _) and blank spaces are not allowed. It is best to follow a consistent naming scheme for future search to locate the tables.
Dataset Description: Enter a short description (optional) describing the dataset being fetched by this particular pipeline.
Notifications: Choose the events for which you’d like to be notified: whether "ERROR ONLY" or "ERROR AND SUCCESS".

Once you have finished click on Finish to save it. Read more about naming and saving your pipelines including the option to save them as templates here

Still have Questions?

We’ll be happy to help you with any questions you might have! Send us an email at info@datachannel.co.

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